704Games have revealed a rather smart marketing promotion for the new official NASCAR racing game - a free $50 race voucher included with every new copy of the upcoming game. Obviously the deal will appeal mostly to those based within a respectable distance from one of the eligible venues, however with increasing ticket prices across the United States of America the free voucher promotion makes the purchase of NASCAR Heat 2 for anyone planning to visit to one of the eight SMI-owned locations in the next 18 months a bit of a no-brainer. "We are pleased to partner with 704Games for a promotion that rewards NASCAR gamers of all ages with the chance to experience the thrill of NASCAR in person at Speedway Motorsport's eight great motorsports facilities," said Mike Burch, Speedway Motorsports, Inc.'s chief strategy officer. "Our fans can race as their heroes in NASCAR Heat 2 and, with this special offer, watch them perform live at our speedways across the country." Fans can use the offer to attend any Monster Energy NASCAR Cup Series, XFINITY Series, or Camping World Truck Series race at Atlanta Motor Speedway, Bristol Motor Speedway, Charlotte Motor Speedway, Kentucky Speedway, Las Vegas Motor Speedway, New Hampshire Motor Speedway, Sonoma Raceway or Texas Motor Speedway for the remainder of the current season, or at any stage throughout 2018. "The gaming space allows our fans to consume the sport on a daily basis in an interactive way, which aids in the growth of our audience," said Blake Davidson, Vice President of Licensing and Consumer Products for NASCAR. "SMI teaming up with 704Games to provide ticket discounts enforces our goal to make the sport more accessible to new and avid fans alike." With the much heralded return of Monster Games and the Heat series leaving a large proportion of the NASCAR audience disappointed last year, then Dusenberry Martin Games and now titled 704Games had a lot of work to do to win back the trust of the paying public in time for the launch of the new game later this year. The developers have taken a big step towards retribution with the announcement that both the second tier NASCAR XFINITY Series and Camping World Truck Series will be joining the main Monster Energy NASCAR Cup Series in the sequel to Heat Evolution, and for many the $50 discount voucher should pretty much seal the deal for the new game over in the US. Interested to see the game in action? Check out the new teaser trailer below! NASCAR HEAT 2 will release on Xbox One, PlayStation 4 and PC September 12th 2017. Check out the NASCAR HEAT sub forum here at RaceDepartment for all the news and discussions around this exciting new NASCAR game. Looking forward to the new NASCAR game? Does the ticket discount promotion encourage you to pick up a copy of the game? Let us know in the comments section below!