Haas F1 and the Rich Energy Meltdown

[Eric Rowland]

Rich Energy seems to be the fulfillment of ACME (A Company Making Everything): They produce everything as much as they do energy drinks

 

[eg01st]

1. Register a fictional company
2. Get a "small" loan
3. Invest the loan money in F1 team and get advertised for a whole season
4. Sell now well known company (or rather the rights to a (stolen) brand)
5. Profit.

 

[LeSunTzu]

The Jalopnik enquiry about Rich Energy mentioned that they were funded in part by a Croatian businessman and some guy who made a fortune in porn. Their "cutting-edge facility" is supposed to be somewhere in Austria. Their CEO looks like a cool blending between Forrest Gump and a doom-metal headbanger, but somehow he does not inspire a lot of confidence.

 

[Paul Glover]

I'm starting to wonder if RedBull exist for real, has it all been a dream?

 

[NDG]

I'm becoming a fan of this guy! I'm not gonna argue if he's legit or not. More like, "catch me if you can" adventure. Remember that movie? I wanna know the ending and I want a happy one, for him. Yeah I'll be very happy and amazed if he can come out clean at the end of all this.

 

[mantasisg]

I thought that was Magnus Walker lol

 

[liby88]

The Jalopnik enquiry about Rich Energy mentioned that they were funded in part by a Croatian businessman and some guy who made a fortune in porn. Their "cutting-edge facility" is supposed to be somewhere in Austria. Their CEO looks like a cool blending between Forrest Gump and a doom-metal headbanger, but somehow he does not inspire a lot of confidence.

all the good things come from austria =P

 

[michelforest]

Why does this remind me of Seinfeld? Oh wait.. it's a "company about nothing.”

Here's the guy in charge of the company:

 

[michelforest]

I think the guy responsible for the twitter account needs a visit from Gunther Steiner...

 

[Edison5do]

If you gonna laundry some Narco money, this would be one of the perfect plot to do it... IF it was not an F1 Team, they receive too much scrutiny.

 

[michelforest]

According to thoose who actually have tried Plagiarism Energy, it tastes like discount Red Bull.

Considering what full-priced Red Bull tastes like, I shudder to imagine what discount Red Bull must taste like.

 

[Dethrone1427]

This sounds like that Fyre Festival, but in F1. Weird!

 

[Zuffenhausen Weiss]

They sponsored Ocon in F3 btw

Empty vessels makes the biggest noise, remember that "oil company" who brought down Super Aguri.

 

[Spocky]

They sponsored Ocon in F3 btw

Really? Are you thinking of his black and gold car? Because that was Lotus.

 

[Zuffenhausen Weiss]

This company need to do their research before they can mouth off.

Ironically, Whyte Bikes's founder, Jon Whyte, was a suspension designer at Bennetton during the Schumacher era. He joined the cycle distributor, ATB, shortly after Schumacher left for Ferrari and designed the suspensions for Marin (who ATB used to distribute). Whyte left the company shortly after its brand's foundation.

https://bikemagic.com/news/jon-whyte-leaves-atb-sales.html

 

[Stig's Portuguese Cousin]

Really? Are you thinking of his black and gold car? Because that was Lotus.

No, it was on his racing suit

 

[Koen Verlinde]

Is this some kind of money laundry ?

That's one of the more plausible theories yes.

There was another energy drink company that sponsored Simtek in 95 called "XTC", they just "forgot" to pay for their sponsorship but had received the branding anyway.

 

[MarkR]

Good article.

It could be money laundering or maybe it is just another huge confidence trick.

There is another stock market confidence game unravelling here in the UK with 'star performer' Neil Woodford suddenly being found to not have made anywhere near the claimed 18%+ marking returns (actually closer to 0.36% & yes some lucky people did make those gains with some short term wins). He's stopped people taking their own money out of the funds despite assurances they could. He had convinced people to invest billions with him through confidence, once the confidence was lost the run on funds was fast and still continues. Woodford still takes £100k per day 'management fee' despite all this.

The confidence pattern is well known in the stock market and in business yet people still fall for it. This Rich Energy case could be linked to crime but alternatively, there may be a lot of investors promised huge returns on the energy drink that will prove to be as elusive as the cans of the stuff.

It's amazing what greed drives people to do and believe.

 

[jlnprssnr]

Is Ian Bell their social media manager?

 

[Turk]

If you gonna laundry some Narco money, this would be one of the perfect plot to do it... IF it was not an F1 Team, they receive too much scrutiny.

They're in for a rude awaking so.
"when do we get our laundered money back"
Haas"lol, money back? That's not how F1 works"